The 15 Best AI SEO Tools That Actually Work In 2025

The GoSEO Product Optimizer is a Shopify app that has a free plan and works within your Shopify admin. It offers SEO scores to monitor how optimized your product pages are, alongside AI content generators to produce copy for product descriptions, image alt text, and tags. You can get more searches with a paid plan, which starts at $11 per month and is free for the first seven days. With Google Keyword Planner, you can find new keywords to target, research estimated search volumes, and discover related keywords and phrases.

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Just be aware that the tool has the potential to produce inaccurate information and unoriginal text. ChatGPT is an AI chatbot that you can use for a variety of SEO tasks. ShortPixel offers a website plugin that automatically compresses your images. If a reporter uses your submission, they may credit you with a backlink. Basically, reporters use the platform to request expert commentary for their articles. So, you’ll need a free Cloudflare account to get started with the tool.

You can better understand which tools serve your specific needs by breaking them down into categories. After you get Google Analytics installed, go set up Google Search Console too. It’s completely free and you’ll get access to your data once Google Search Console verifies your Google Analytics account. Other than the authentication to prove that you own the site, there’s nothing else you need to set up for Google Search Console.

seo tools

If you use our links to purchase something, we earn a commission. These tools are typically software-as-a-service (SaaS) applications that can be used online for a monthly fee. With Google’s ever-changing algorithm, having a few different SEO tools in your SEO Anomaly arsenal is essential as they are used for various things. Fat Rank is a great Google Chrome extension that helps you find out where your site ranks on Google. Moreover, it allows users to quickly download the CSV reports from the Fat Rank mobile app and Chrome extension. You can also install MozPro for advanced features and the MozBar browser extension, which allows SEO analysis, Moz scores, and Google SERP info in your browser.

  • What makes Shopify Magic better is that it’s trained on ecommerce data.
  • That means producing content that’s SEO optimized, rewriting all your product descriptions, and taking what you’ve learned from these SEO tools, and making adjustments.
  • Writesonic is not sufficient as a standalone SEO tool, but it works best for people with modest content creation needs or those already using dedicated SEO tools alongside it.
  • Once you’ve got everything in place, it’s time to expand your influence by earning attention and links from other sites and influencers.

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seo tools

What sets Outranking apart is that it’s focused on helping you create content that’ll rank well on search engines. That is, they focus on tracking keywords and their ranking on Google. They are really good at this and help big companies and agencies to track thousands of keywords. So if you have a big rank tracking need and want to be able to filter deep into that data, AccuRanker is worth checking out. There are several free SEO tools, including Google Keyword Planner, WordStream’s free keyword research tool, and MozBar’s SEO toolbar.

seo tools

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That’s why, as marketers, we need to understand what we can do to improve the SEO of websites we manage. These tools are free to use, but you might find a paid option that has more features. We’ve shared some of the best features in each tool, as well as how you can get the most out of them for your SEO strategy. For many years, Google algorithm updates have left marketers, SEOs, and business owners confused and concerned.

seo tools

It also provides tools for keyword research, competitor analysis, and technical audits. Keywords Everywhere works especially well for businesses with irregular research needs. If you primarily research keywords when planning new content or campaigns rather than daily, the credit-based model prevents you from paying for months when you barely use the tool.

YouTube serves video content to users in both Searches and Recommendation engines, based on an algorithm that takes into account a number of factors about your video and channel. New website owners will have different needs from small and midsized businesses and large businesses. If you have many people collaborating with the SEO tools, then a tool with solid collaboration options will be ideal. Before you select the best SEO tool for yourself, you’ll have to evaluate your SEO needs. If you’re just starting out, it may be better to opt for a tool that’s simple and easy to get started with and has beginner-friendly tutorials. But if you’re a seasoned digital marketer, then an advanced tool will serve you better.

The 15 Best AI SEO Tools That Actually Work In 2025
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